A ‘prep kitchen’ is a hybrid between grocery store and a restaurant. The key is the freshness of most prep kitchens - those who do it right have professional working kitchens, chef on staff, and build each entree to order from fresh, whole, clean ingredients. Now, some ‘kitchens’ get all of their ingredients pre-diced and simply open cans, dump ingredients, etc………..That’s not value, that’s not fresh. Trust me, I’ve seen it.
When we embarked on this journey, we decided that quality was #1 in all aspects. We already knew that we loved the concept of quickly making dinner while having all the ingredients pre-measured and portioned. It was like having a cooking show. Very very easy. Not being a franchise really allowed us the complete flexibility to interview suppliers and choose the very best; which we have. Owning our own company enables us to tailor make pretty much anything for our friends and customers. We work around Weight Watchers menus, personal trainers, Curves, and physician dictated menus.
The original business model had customers assembling their meals for the month, but that has since drastically changed. Just about the only folks who assemble these days are the private party groups. These are really fun events. At Dash n’ Dine, we turn up the music then prep several appetizers from our menu and serve them up throughout the party. The party goers bring their own spirits and have a ‘happy hour’ assembling their family’s dinners for the month. And they get to socialize and have some food!
So what is a prep kitchen? It’s really a place where you only pay for the ingredients you use and leave the mess behind. We have so many customers with kids who ask “what’s for dinner?” Now there’s an easy answer and the kids can easily make dinner for themselves and their family!
NO HASSLE HOME COOKING at its best!
http://www.dashndineonline.com/
623-465-1112
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